Endless Coffee Cup: Digital Marketing Education

Calculating the Return on Training

Episode Summary

How does a training manager measure the effectiveness of their training? There are significant obstacles. Most notably competing priorities, lack of data, or simply not knowing where to start. Beyond that, what type of assessments should be used to show that the training was effective? 

Episode Notes

How does a training manager measure the effectiveness of their training? There are significant obstacles. Most notably competing priorities, lack of data, or simply not knowing where to start. Beyond that, what type of assessments should be used to show that the training was effective?